How to choose a website agency and compare proposals
Two website quotes can look the same while covering very different work. How to compare tasks, ownership, and handover before choosing an agency.
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For websites
and online business
Web technologies, marketing, and online business. Observations, solutions, and lessons from our work.
Business website brief: a template and worked example
You do not need to know how to code a website to prepare a good brief. Use the template and completed example to describe the real tasks.
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How to validate an online store niche before investing
Likes and a popular category do not yet prove a store will work. Check the specific need, cost per order, and interest with a small real test.
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Classifieds website: features, moderation and launch
A classifieds website should help the seller, buyer, and administrator. An example with furniture shows how to organize fields, search, and moderation.
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Website maintenance: access, backups and responsibilities
Who holds the access, how is the site restored, and who responds if there is a problem? Organize responsibilities and checks before relying on support.
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From ad click to quality lead: how to measure it
More forms do not always mean more work. Link clicks to received inquiries, qualified contacts, and sales to evaluate the advertising.
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From Excel to CRM/ERP: when and how to make the switch
New software does not fix fragmented work on its own. See when a transition is needed, how to clean the data, and how to verify CRM/ERP with real tasks.
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Store platform: WooCommerce, Shopify, or custom code
The platform should match how the store works. Compare the three approaches based on your products, orders, integrations, and costs, not on general advantages.
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Online store budget: how to compare quotes correctly
Development cost is only part of the budget. Organize the catalog, integrations, licenses, and post-launch work to compare proposals correctly.
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SEO Optimization Guide: Everything You Need to Know
A practical SEO guide: technical optimization, content, keywords, links, AEO, GEO, and measuring real results.
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Preparing for Black Friday 2026: how to get the store, ads and logistics ready
A practical plan for preparing an online store for Black Friday 2026 - offer, pricing, stock, ads, load, emails and…
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What Is Hosting and How Do We Choose It?
The website is ready, the domain is purchased, and one more expense appears: hosting. What is it for, and why do you need to pay for it when the pages are already built? Hosting provides the environment in which the site…
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