Your website as a mobile web app
The task
Many businesses already have a working website but want easier access for returning visitors and their own channel for important updates. We created 88Lab Connect as a separate 88Lab product that adds PWA capabilities and push campaign management to existing websites.
The solution
We developed a platform with server-side logic, a database, user accounts and a management dashboard. The public website presents the product through interactive examples, a demo dashboard and instructions. The standard plan provides a free start with one active website, without a card or trial period.
A mobile app with the business’s own identity
The owner configures the name, icon, main colour and installation prompt. Visitors add the web app through their browser and open the website from their home screen. Instructions are adapted for Chrome, iPhone, iPad and Safari on Mac, while the website’s content and features remain available.
Campaigns, audiences and reporting
The dashboard combines an editor for a title, short message and target link with drafts and scheduling by date and time. Campaigns can target separate audiences. Reports distinguish active subscriptions, accepted notifications and clicks, without treating provider acceptance as confirmed reading.
Automations for a connected online shop
We prepared a WordPress and WooCommerce connector and events for abandoned carts, watched products and order status. Automations become available when an active shop is connected. A queue, retries and duplicate prevention handle jobs; a purchase cancels the reminder for the corresponding cart.
Permissions and separated data for each website
Notifications require the visitor’s permission. Domains are verified, each website’s data and settings are separated, and subscriptions support opting out. Disabling a connected website stops its campaigns and automations without taking the customer’s website offline.
Explore the product before registering
We created a public demo dashboard, a visual message editor that does not send notifications, campaign ideas and a help centre. The presentation uses animation, an interactive app icon and fluid sizing across screens. A custom splash screen completes the installed web app.

