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BLOG / PRACTICAL INSIGHTS

# ppc

Web technologies, marketing, and online business. Observations, solutions, and lessons from our work.

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1 ARTICLE

[![How dynamic advertising works and how to measure results](https://88lab.eu/en/media/wp-post-3382.webp)](https://88lab.eu/en/zastho-e-tolkova-efektivna-dinamichnata/)

Social Media / 4 MIN

## [How dynamic advertising works and how to measure results](https://88lab.eu/en/zastho-e-tolkova-efektivna-dinamichnata/)

Dynamic advertising selects content from a product catalogue according to the audience and campaign settings. Dynamic remarketing can feature products a person has already viewed. Effectiveness must be measured for the individual business; there is no universal 90% improvement.

[Read the article](https://88lab.eu/en/zastho-e-tolkova-efektivna-dinamichnata/)

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