[All projects](https://88lab.eu/en/portfolio/) Websites # Verticalsdesign.com [Visit site](https://verticalsdesign.com/)  A real project from the 88Lab portfolio · Verticalsdesign.com 01 / CONTEXT AND GOAL ## About the project A highly recognizable website for Verticals Design - a Sofia-based brand specializing in the production of wooden training tools for climbing. Verticals Design develops unique products such as wooden ice axes and training boards that enable year-round preparation - both at home and in the gym. The products are created from real climbing experience and are used by clients around the world. The focus of the development was on clearly presenting the products and building trust in a niche international market. 02 / WHAT WE BUILT ## Details make the whole - 01 Multilingual and Multi-currency - 02 Product-oriented structure for direct sales - 03 Clean UX with quick access to the catalog - 04 Minimalist and 'raw' design that matches the sport - 05 A sense of authenticity and expertise - 06 Product focus without unnecessary distractions ## Have a similar project in mind? [Let’s talk](https://88lab.eu/en/contact/?service=Websites) NEXT PROJECT [## Iqdetailing.com](https://88lab.eu/en/klienti/iqdetailing-com/)