[All projects](https://88lab.eu/en/portfolio/) 88LAB'S OWN PRODUCT # ClickShield What’s behind the ad click Google Ads AI analysis integrations [Visit site](https://88lab.eu/fraud/)  A real project from the 88Lab portfolio · ClickShield 01 / CONTEXT AND GOAL ## What’s behind the ad click A click alone does not show the quality of the visit. Assessment requires data on behavior after the ad. ClickShield uses AI analysis and risk scoring to support blocking decisions and the preparation of Google Ads lists. ClickShield is a proprietary solution developed by 88Lab for analyzing and identifying low-quality, automated, and potentially competitor traffic from Google Ads. The system tracks behavior after the ad click and uses AI analysis to assess risk and support blocking decisions. 02 / WHAT WE BUILT ## Details make the whole - 01 AI analysis and risk score - 02 Traffic quality scores - 03 Preparing lists for Google Ads - 04 Client dashboard and automated reports - 05 Integration with WordPress, Shopify, GTM, and custom websites - 06 AI analysis and risk scoring - 07 Traffic quality analysis DELIVERED SOLUTION Post-click behavior data provides additional input for decisions in ad traffic management. ## Have a similar project in mind? [Let’s talk](https://88lab.eu/en/contact/?service=Platforms) NEXT PROJECT [## Pokanime](https://88lab.eu/en/klienti/pokanime-bg/)